Nike Brazil
2014 World Cup eyeing 2016 Rio Olympics
“Tomorrow Starts Now”
This film, featuring Brazilian Olympic athletes on their journey to Rio 2016, was launched after the final whistle of Brazil’s loss to Germany in the World Cup semi-finals, and served to re-inspire and remind the country that it's not over - hosting the 2016 Olympics in Rio and their time for redemption is around the corner.
Index
I spent 4 years at Y&R New York, moved to Amsterdam, The Netherlands to lead the Nike account at W+K Amsterdam. Joined Nike in 2007 and spent 10 years in brand & creative leadership positions at WHQ, EHQ, and Brazil. Eyeing a creative gap in the Ad industry as well as an emerging trend of big business consultancies moving in on the Ad & Media game, I founded Levity Creative in early 2018. Levity is a cross-disciplinary, international, brand & creative consultancy scaling to the challenge.