On
Athlete Storytelling Documentary
Film Identity, Teaser Content & Communications Architecture
“The Man with the Halo” feat. Tim Don
A story of bravery and determination in the face of adversity.
This inspirational short documentary tells the unfathomable comeback story of Tim Don, the fastest Ironman triathlete of all time, after breaking his neck in a cycling crash. Coming just days before the Ironman World Championships, where Tim was a favorite to top the podium, the crash looked to have ended not only Tim's hopes of becoming World Champion, but potentially his career.Despite the long road to recovery ahead, Tim's resolve to fight for his dream was clear. Walk the comeback trail with Tim on a journey filled with bravery in the face of adversity, determination and, above all, inspiration.
Teaser Content
https://www.instagram.com/p/BjR_Y-SBmP1/
https://www.instagram.com/p/BjPhlchBxi_/
https://www.instagram.com/p/BjNFfb_Bm9o/
Film Identity
Film Poster
The Player’s Tribune | In The Chair Feature
NYTIMES Coverage
“Tim Don And On: The Man And The Company Behind This Year's Most Inspirational Story In Sports”
-Forbes June 25, 2018
Filmmaker: Andrew Hinton
Levity Creative:
MD/CSO: Colin Leary
CD: Sezay Altinok
AP: Andrew Koningen
Mfx: Gerard Mallandrich / Andrei Robu
The fastest growing running company in the world, Swiss born, On Running is hitting stride in the US and in effort to build community they came to us to ideate, they left with more than an exceptional idea, but an entirely new platform and creative identity.
I spent 4 years at Y&R New York, moved to Amsterdam, The Netherlands to lead the Nike account at W+K Amsterdam. Joined Nike in 2007 and spent 10 years in brand & creative leadership positions at WHQ, EHQ, and Brazil. Eyeing a creative gap in the Ad industry as well as an emerging trend of big business consultancies moving in on the Ad & Media game, I founded Levity Creative in early 2018. Levity is a cross-disciplinary, international, brand & creative consultancy scaling to the challenge.