Nike
World Cup 2014
Dare To Be Brazilian / Ouse Ser Brasiliero
Anthem - “No One Plays Like Us / Niguem Joga Como A Gente”
In a country known for turning football into an art form, we celebrated the Brazilian style of play with the launch of “Dare to be Brazilian”. The film highlights the players' unique styles and attitudes on the pitch and gave fans a taste of how the game is played through their mind.
Nike Brazil
BCD: Colin Leary
BCM: Barbara Casara
DP: Rafael Paes / Pedro Bergamo / Pedro Marquez
BMD: Joao Chueiri / Tim Stuijfzand
Wieden+Kennedy São Paulo
CD: Blake Kidder / Patrick Almaguer
AD: Pedro Izique
CT: Vitor Amos / Arthur Daraujo / Diogo Valim / Bruno Barberi
AS: Ryan Fisher
AP: Anne Heuer
Director: Daniel Kleinman
Animation Art: Rafael Grampá
Index
I spent 4 years at Y&R New York, moved to Amsterdam, The Netherlands to lead the Nike account at W+K Amsterdam. Joined Nike in 2007 and spent 10 years in brand & creative leadership positions at WHQ, EHQ, and Brazil. Eyeing a creative gap in the Ad industry as well as an emerging trend of big business consultancies moving in on the Ad & Media game, I founded Levity Creative in early 2018. Levity is a cross-disciplinary, international, brand & creative consultancy scaling to the challenge.